References from the steel and metal industry

Selected customers

  • klöckner & co
  • TATA STEEL
  • POSCO
  • EUROPIPE
  • German stainless steel works

Selected projects

  • Market analysis in the energy segment including trends, growth rates and market volumes
  • Market analysis and detailed sales strategy with implementation plan in sub-segments
  • Offshore steel demand assessment with customer, competitor and supplier interviews
  • Steel tube optimization program
  • Analysis, program design, implementation plan and realization of a cost reduction project
  • M&A support

1. product and market strategy Case studies

  • Leading European company in the development and production of high-performance tubes and custom-made products
  • approx. 25 million euros annual turnover
  • over 170 employees
  • Main supplier for metal plates and components
  • Organic growth potential not being fully exploited
  • No sales structures and suitable sales personnel
  • The company’s product range is too broad and modular
  • Optimization of distribution networks and development of a sales structure
  • Division of the sales department into separate key areas
  • Implementation of a detailed system of key figures to measure the increase in value
  • 20% sales growth within 6 months
  • Development of our own sales network with suitable sales partners
  • Definition of 3-4 key accounts in the 4 business units and 5 regions
  • Implementation of a detailed key performance indicator system.

2. increase in sales Case studies

  • International leader in a niche market for steel in Western Europe, USA and Asia
  • Over 500 employees work at the production sites, with a significant proportion of temporary workers
  • Key customers include energy suppliers and distributors
  • Main supplier for metal plates and components
  • Product sales exceed production capacity
  • Occurrence of delivery delays
  • No clear product and market strategy
  • Unclear sales strategy
  • Unnecessary duplication and repetition of work
  • 10% increase in sales with constant fixed costs
  • 12% increase in sales within 8 months
  • Reduction of lead times in production & administration
  • Optimization of delivery/ordering costs by concluding framework agreements
  • Introduction of customer relationship management (CRM)
  • Definition of strategies, KPI systems and pilot markets
  • Introduction of new sales processes and a CRM
  • Advice, training and support for sales staff in customer dialog

3 Effective organization Case studies

  • International leader in a niche market for steel in Western Europe, USA and Asia
  • Over 500 employees work at the production sites, with a significant proportion of temporary workers
  • Key customers include energy suppliers and distributors
  • Main supplier for metal plates and components
  • Very high error rate in production
  • This results in too much repetitive work
  • Delays and quality problems from external suppliers
  • Unsuitable location for production
  • Annual reduction in quality costs of 1 million euros
  • Reduction of repetitive work by 40% and reduction of material waste by 30% lead to savings of up to 84,000 euros per month
  • Implementation and execution of a daily status meeting
  • Introduction of an MOS system. This shows the key figures, roles, responsibilities and management improvements
  • Training and consulting for middle and lower management

4. process improvement Case studies

  • Two global steel companies headquartered in Europe with core businesses in steel, engineering and services
  • Together over 100,000 employees
  • Key customers include the automotive, construction, oil & gas, energy and other industries
  • Main suppliers of iron ore, coal and raw materials
  • Largest company merger in the industry at the time
  • High overhead costs in the central and decentralized locations
  • Purchase prices for raw materials too high
  • Disadvantages in the production infrastructure
  • Measurable cost synergy effects of more than EUR 400 million in all areas
  • 4-year program to achieve the goals
  • Reduction of the two central head offices to 1 head office
  • Elimination of decentralized headquarters and establishment of centralized corporate functions, e.g. accounting, controlling, IT, finance and HR
  • Definition of the structure for the new production facility

5. supply chain management case studies

  • International leader in a niche market for steel in Western Europe, USA and Asia
  • Over 500 employees work at the production sites, with a significant proportion of temporary workers
  • Key customers include energy suppliers and distributors
  • Main supplier for metal plates and components
  • Order-to-cash-cycle (O-t-C) usually takes longer than 14 days
  • Delays in delivery
  • Significant differences between offered and manufactured designs
  • Unnecessary duplication and repetition of work
  • Implementation of an optimization program for a period of 8 months
  • Improvement in working capital by EUR 6 million (one-off effect)
  • Sustainable EBITDA effect in the amount of EUR 2 million
  • Reduction of the O-t-C within 6 weeks
  • Introduction and implementation of “Daily War Rooms”
  • Introduction of an independent MOS system with key figures, roles, responsibilities and management improvements
  • On-the-job training and consulting for middle and lower management